Imagine…

• if someone cooked all your meals
• if someone did your laundry
• if someone drove you around

Hmm.  Well, you might have had that when you were a kid in your parents’ home, but today is different.

Usually life is more complicated and more difficult than we expect.

That’s why the testimonial from Jedidiah at Caliber Technologies was so valuable to us – he said we made making a video EASY!

10 Times Easier than he expected…

It was fun to have Jedidiah in the studio – he brought along his four-footed friend, Bella. At EpicRealm we love dogs, and Bella was very well behaved!

Every Caliber Technologies customer receives a custom solution matching their individual needs and goals. The company regularly gives back to the community in many projects.  Take a look at their video highlighting 2011.

Everyone ends up smiling after being with Trey.  His good humor, positive outlook and targeted insight is a joy to be around.   A while ago, Trey was in the studio and did a testimonial for EpicRealm – he used 5 letters (FOCUS) to explain what he values about EpicRealm:

Fun

Organized

Content to the Web

Understanding

Systems

Trey says when developing a product, FOCUS is important!

Trey Baker is a focused individual – he’s able to juggle many clients’ needs and still give everyone his best.  That’s why his testimonial has a special place in Alex’s heart.

The Mustard Seed Company is Trey’s focus.

It exists as three opportunities for clients:  HisBiz, Talks to Grow, and 17-Twenty Creating a Buzz.

HisBiz - is a Christian Business group that meets monthly in Raleigh, NC.

Talks to Grow - is a Software as a Service designed to help you create meaningful conversations between supervisors and employees.

17-Twenty - is the social media channel for The Mustard Seed Company.

Check out the links – see how The Mustard Seed Company can bring a smile to your face!

Take a look at Trey’s Talks to Grow!

and the promo for HisBiz:

Alex believes this is a great book for business people – it covers practical business wisdom for entrepreneurs.

So far he’s learned 3 things:

Multiple Hat Rule: Dave says that in a small business you don’t want people on your team who will say “that’s not my job.”  You want everyone to wear multiple hats and be ready to handle what needs to be done.

Quadrant Rule: It was Steven Covey who first referenced the idea of 4 quadrants – a combination of what’s important versus not important against what’s urgent vs. not urgent. Dave says that entrepreneurs should spend most of their time in the Important but not Urgent Quadrant.  This is where you make the most impact.

The Monkey Rule: Work with people who can make decisions.  Think about problems as monkeys – you don’t want your people coming into your office and dropping off their monkeys – It’ll soon become a zoo!  So hire and train people who make decisions and keep the monkeys off your back!

Leave a comment and “Like” EpicRealm on Facebook to be entered to win a copy of this awesome book so you can read it too!

P.S. we are in no way affiliated with nor receive any compensation for publicizing Dave Ramsey or his book – we just think it’s a good book.

(Drawing closes February 3, 2012 midnight)

Lots of our clients come into the studio feeling apprehensive.

Sometimes they’re concerned with:

• what they’re wearing
• how they’ll look on film
• how they’ll sound
• whether their voice will quiver
• not sure what they’re going to say
• the entire process – it’s unknown

I want to introduce you to Grace Thompson – Coach Grace at Lendor Consulting.

When Grace came into the studio to film 5-FAQ videos, she talked about her experience in a testimonial.  You can see her testimonial here.

Grace is an accomplished speaker, coach and consultant.

Talking with people – individuals or groups – comes naturally, and she’s able to share effectively no matter what the environment.  Her clients talk about her calm, confident and perceptive attitude.

But even Grace – accomplished speaker that she is –  felt a small amount of apprehension when she came in to film her videos.  Fortunately, by the time she was finished filming, all those concerns just melted away… she even said the experience was fun!

So don’t worry if you feel a bit apprehensive…

Our job at EpicRealm is to take the “scary” out of video!

Here’s how we do it:

• you ‘ll have a script all ready to go – so you’ll know what to say
• you’ll know what to wear, and even get some tips from a style expert
• you’ll have a chance to get comfortable in the studio before you start filming
• we have a teleprompter so you don’t have to memorize everything
• we’ll film as many “takes” as necessary – to make sure you feel good about the end product
• you’ll watch the editing process as your video comes together

At EpicRealm we’re committed to making your experience with video positive :

quick,

simple

& affordable!

Take a look at Grace’s FAQ videos:

How will you finish well and start strong in 2012?

Leave a comment below and let me know!

.

Following filming her profile video she talked about how making a video makes you feel like you’re a “big wig” and “run with the big dogs”! See her testimonial:

Nancy is trained in a variety of modalities, and certified in Medical Massage.

She’s also known as “The Headache Slayer”!

(awesome title, huh?) Her tag line is: “Nobody deserves to be in pain!”.

When she’s not at the massage table, she enjoys her gardens and crafts. Other interests are hooping, fire performance arts, SCUBA diving, motorcycling, cooking, volunteering with the AMTA, and traveling.

Learn more about what the Headache Slayer offers at Nancy Campell’s website:  http://www.campbelllmbt.com

Three tactics to achieve brevity:

1) Know your content – plan ahead

2) Know your audience – tell them only what they need

3) Know how & when to finish – have a clear call to action

What do you think? Agree/Disagree? Missing something?

What about you? What’s your message?

Watch the video below to begin reliving some of Apple’s most iconic commercials,
then hear about our take on Jobs’ profound impact on the world, finally end with
sharing your message or at the least taking the steps to find it.

Take a look at Steve Jobs speaking at Stanford in 2005:

and here’s Steve Jobs talking about values & marketing:

What about you?

What’s the message you’ll communicate to the world?

What are the 3 ways? See below:

1) Literal way

Using your expertise, make a video or a video series (we call these webisodes) and sell it online as a pay-per-view option or as part of a subscription model.

2) Promotional Video

Promotional video can lead to sales.  This kind of video connects you to your customers – it either talks about you, your business, product or service.  People buy from those they know, like & trust.

3) Saves you Time.

Reclaim time spent explaining the same questions over and over, or going over an introductory talk, or a follow up communication.  You can replace or support these tasks with a powerful but personal video(s).

If you have any questions or want to delve deeper into any of these concepts, just leave a comment below.

• networking
• one-on-one meetings
• social media – twitter, facebook, etc.
• emails
• and of course – Video!

Watch as they talk about communicating & connecting:

In the book – Everyone Communicates, Few Connect - John Maxwell talks about what the most effective people do differently.  Most of us are bombarded with 35 thousand messages every day…  someone is always trying to get our attention.  There’s a difference, though, between getting someone’s attention (communicating) and connecting.  He says that people who connect will display:  extra effort, openness, appreciation, positive energy, etc.  Connecting  increases influence. 

Video bridges the gap between communicating & connecting!

Alex & Nate feel that adding videos to a series of emails will bridge the gap between just communicating with someone, and making a connection – especially when following up after an initial meeting.

If you’re interested in how an automated video email series might work, sign up for Nate’s series here: http://bit.ly/oOJIsF.

So – how are YOU connecting with your clients?

Leave a comment below – let’s chat!